How to read the Performance Comparison Report

Most VICIdial reports show you a single day or date range and leave you to remember what last week looked like. The Performance Comparison Report does the remembering for you. It lines up a small set of numbers across several days at once, so a slide or a spike is obvious instead of buried in a spreadsheet you have to dig out.

What it compares

The report shares some columns with the Team Performance Detail report, but it trims the list down to the few that people actually watch over time: calls, sales, sales conversion percentage, sales per hour, and total time. Then it shows each of those for today, yesterday, and 2, 3, 5, 10, and 30 days prior. You read across a row to see a single team or agent's trend, and you read down a column to see how everyone did on the same day.

The columns, defined

CALLS is the total number of calls sent to the user. SALES is the count of calls that ended in a sale status. SALES CONVERSION PCT is sales divided by calls handled, the clean headline KPI that tells you how often a dial turns into a deal. SALES PER HOUR here is sales divided by system time, so it folds in pauses and waiting, not just talk. TIME is the full session: PAUSE plus WAIT plus TALK plus DISPO. None of these are invented; they are the same building blocks the rest of VICIdial uses, just trended.

Because SALES CONVERSION PCT divides by calls and SALES PER HOUR divides by time, the two can move in opposite directions. A short, busy day can lift one and dent the other. Watching both keeps you honest about what a good or bad day really was. The underlying Conversion rate is the number buyers and managers quote; this report shows you its shape over a month rather than one frozen figure.

Three ways to slice it

You can query this report by campaign, by user group, or by individual user. Campaign view answers whether an offer is fading. User group view compares whole teams on the same trend. The per-user view is where you spot one agent quietly sliding before it shows up in a monthly average. That granularity is what makes the report useful for tracking Agent performance without waiting for a manager to flag a problem.

flowchart LR
  A[Pick scope] --> B[Campaign]
  A --> C[User group]
  A --> D[User]
  B --> E[Read across days]
  C --> E
  D --> E
  E --> F[Spot trend or spike]

Reading a trend without overreacting

One bad day is noise. A line that drops at 2, 3, and 5 days prior and keeps dropping is a trend worth acting on. Use the 10 and 30 day columns as your baseline: if today sits well below the 30-day mark, ask whether lists, staffing, or Occupancy changed. Pair this with the All Campaigns Summary report when you need the same-day cross-section in more detail. The full guide to VICIdial reports shows where this one fits among the rest.

Trends are only as good as the box underneath them. VICIfast spins up a tuned VICIdial server, this report included, in under 40 seconds, so you can compare days from day one. See our pricing to start.